Gavin Rear

Information

About
This project marked Nike’s early efforts to better connect with Spanish-speaking audiences. Built on the foundations of Nike’s digital design system, the teaser introduced a more expressive layer of motion designed to spark curiosity and engagement within the Nike App.

My Role

Motion Design
Design Systems
Campaign Creative

​

Project Year
2020

Project Categories
Brand Identity
Design System
Typography

Rebrand

​

Agency
INDUSTRY

Creative Direction
Fernanda Arreguin

Art Direction & Graphic Design
Sofia Villarreal

​

Photo & Video
Nike

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Gavin Rear

Information

About
This project marked Nike’s early efforts to better connect with Spanish-speaking audiences. Built on the foundations of Nike’s digital design system, the teaser introduced a more expressive layer of motion designed to spark curiosity and engagement within the Nike App.

My Role

Motion Design
Design Systems
Campaign Creative

Project Year
2020

Project Categories
Brand Identity
Campaign Design

Motion Graphics
Production Design

Agency
INDUSTRY

Creative Direction
Fernanda Arreguin

Art Direction & Graphic
Design
Sofia Villarreal

​

Photo & Video
Nike

Previous

Sardine

Next

Shortcoming Typeface

↑

Return to Top

Gavin Rear

Information

About
This project marked Nike’s early efforts to better connect with Spanish-speaking audiences. Built on the foundations of Nike’s digital design system, the teaser introduced a more expressive layer of motion designed to spark curiosity and engagement within the Nike App.

My Role

Motion Design
Design Systems
Campaign Creative

Project Year
2020

Project Categories
Brand Identity
Campaign Design

Motion Graphics
Production Design

Agency
INDUSTRY

Creative Direction
Fernanda Arreguin

Art Direction & Graphic Design
Sofia Villarreal

​

Photo & Video
Nike

Previous

Sardine

Next

Shortcoming Typeface

↑

Return to Top